Nanomarker

Countering counterfeiting of global brands

Brand Identity and website

Services

Brand Identity, Logo Design, Stationery Design, Print Design, Web Design & Development

Industry

B2B, Technology, Start-up

Client

Nanomarker

Background

Well-known brands are counterfeited all the time. Nanomarker, an exclusive microscopic technology integrated directly into a product or packaging, gives brands the ability to authenticate and track their goods from the warehouse to the consumer. This B2B startup needed its own brand before it could begin protecting others.

Solution

Nanomarker’s CEO wanted an identity that spoke to the hidden technology at the heart of their product. The monogram covertly included an ‘N’ and ‘M’ that doubled as the customizable taggant used to guard against counterfeit.

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“Ryan was extremely insightful in terms of framing our strategy, developing our visual identity and positioning our story to bring our technology to life. He provided professional guidance and consultation with exceptional creative. It was a comprehensive brand building experience.”

– Mike Huth, CEO, Nanomarker
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